Compare Service Finance alternatives for contractors. Fees, promo programs, loan limits, and approval rates side by side.
Updated October 2026 · Published by Contractor Financing Solutions
Service Finance is an established financing provider for HVAC and other home improvement contractors. Its integration with ServiceTitan lets participating contractors present payment options during an estimate, while eligible programs pay the contractor directly after the required funding steps are complete.
Service Finance may be less suitable when customers do not qualify for its available offers, when a contractor wants to compare financing from multiple lenders, or when the business uses a different field service platform. Contractor pricing also depends on the specific program, so it is worth requesting a written fee schedule before enrolling.
The right alternative depends on your typical job size, the software your team uses, the cost of each financing plan, and how the contractor gets paid. Here is how six options compare.
Quick Take
Keep Service Finance if your business runs on ServiceTitan, your customer base consistently holds strong prime credit, and you want bank-funded installment plans with direct ACH settlements.
Switch to Wisetack if your business focuses on emergency service dispatch and smaller replacements under $25,000, your technicians send estimates through Jobber, Workiz, or Housecall Pro, and you prefer clear upfront fees starting at 3.9%.
Consider a multi-lender marketplace like Contractor Financing Solutions if you want customers to explore offers from participating lenders through one starting point. Available amounts, eligibility, and terms vary by lender; approval is not guaranteed.
Editorial Disclosure: Contractor Financing Solutions publishes this comparison and is one of the providers included. This is a company-published guide, not an independent third-party review. Product details are based on the information described in this article and should be confirmed with providers. Underwriting criteria, merchant discount fees, and software integrations vary by trade, annual volume, and customer creditworthiness. Always verify current program documentation directly with each provider prior to enrollment.
Note: Maximum loan amounts and credit limits depend on borrower creditworthiness and lender requirements. “Undisclosed” indicates rates and terms are private until merchant onboarding.
| Provider | Loan Limits | Contractor Cost | Who Receives Funds | Financing Model |
|---|---|---|---|---|
| Service Finance Company | Undisclosed | Undisclosed (varies by plan) | Contractor, direct ACH | Single bank lender, 50+ installment plans |
| Wisetack | $500 to $25,000 standard (up to $65,000 for qualifying accounts) | Transaction fees from 3.9%, no setup or subscription | Contractor, after customer releases funds | Embedded installment loans inside field service apps |
| GreenSky | Up to $100,000 | Per-transaction fee (rate not published) | Contractor direct ACH (staged progress draws supported) | Loan program funded through partner depository banks |
| Contractor Financing Solutions | Up to $100,000 | Enrollment fee + fees from 3.9% ($0 dealer fee plans available) | Contractor direct ACH or homeowner based on program | Marketplace connecting customers with participating lenders |
| Synchrony | Undisclosed credit limits | Merchant discount fee (rate not published) | Contractor direct ACH less the merchant discount | Revolving credit card (Synchrony Project Card) |
| Foundation Finance | Up to $100,000 | No sign-up fees; dealer fees vary by plan | Contractor, via ACH post-verification call | Retail installment contracts covering first and second look |
| Regions Home Improvement | Undisclosed | No fixed costs, dealer fees on select loan tiers | Contractor, typically within 24 hours of approval | Direct bank installment loans (formerly EnerBank USA) |
Service Finance, part of Truist, offers installment financing through participating contractors. Customers apply for a specific plan, and contractors generally receive funds after the required project completion and customer authorization steps. The exact process depends on the program.
For contractors using ServiceTitan, an integrated financing workflow can make it easier to present payment options while preparing an estimate. Ask Service Finance and your software provider which integrations, enrollment requirements, and rates apply to your account.
Like any financing provider, Service Finance may decline an application or offer less than the full project cost. Contractors who regularly encounter partial approvals may want a second option available, while making clear that other lenders have their own eligibility standards.
A partial approval can leave a homeowner with a balance to cover. For example, if an HVAC replacement costs $10,000 and financing covers $6,000, the customer still needs a way to pay the remaining $4,000. That could mean using savings, exploring another financing option, or changing the project scope.
What Dealer Fees Actually Cost Your Business
Some promotional plans charge contractors a dealer fee, reducing the amount the business receives. Compare the fee for each plan rather than assuming all financing offers cost the same.
On an $8,000 job, each percentage point of dealer fee equals $80. On a $20,000 job, it equals $200. For illustration, a 7% fee on a $20,000 project is $1,400, compared with $400 at 2%—a $1,000 difference. These are hypothetical fee rates, not verified Service Finance quotes.
Service Finance pricing can vary by contractor and loan program. Ask for the applicable dealer fees, funding conditions, and promotional terms in writing. A second financing provider may offer additional choices when a customer cannot use the first option, but it will not guarantee approval or lower costs.
For Smaller Jobs and Field Service Software
Wisetack delivers embedded consumer financing directly within popular field service platforms including Jobber, Workiz, Housecall Pro, and FieldPulse. Instead of directing clients to an outside portal, technicians attach monthly payment choices directly onto mobile estimates and digital invoices. Financing covers jobs from $500 to $25,000 under standard accounts, with limits extending up to $65,000 for qualifying trade accounts. There are no platform subscriptions or setup costs, and standard transaction fees begin at 3.9%.
Pros
+ Public baseline fee starting at 3.9% allows accurate project pricing before onboarding.
+ Introductory 3-month interest-free option included on standard merchant plans.
+ Seamlessly embedded inside estimates and invoices technicians already send.
Cons
− Baseline $25,000 threshold can restrict large commercial or whole-house mechanical jobs.
− Merchant eligibility and underwriting requirements should be confirmed before enrollment.
− Lacks native integration for companies operating on ServiceTitan.
Explore in-depth: Wisetack alternatives review.
For Projects That May Need Progress Payments
GreenSky delivers bank-funded point-of-sale financing through depository institutions like Synovus Bank and Comenity Capital Bank. Owned by an investor group led by Sixth Street, GreenSky is one of the few national financing platforms maintaining a native integration inside ServiceTitan alongside Service Finance. With borrowing limits reaching up to $100,000 and loan terms from 5 to 12 years, GreenSky stands out for its staged draw capabilities, allowing contractors to draw down progress payments as major installation phases conclude.
Pros
+ Integrated inside ServiceTitan, keeping your existing mobile quoting flow intact.
+ Staged progress disbursements help cover equipment and material orders upfront.
+ Full nationwide coverage spanning all 50 states.
Cons
− Promotional plans rely heavily on deferred-interest clauses.
− Dealer fee schedules are private and customized per merchant.
− Partner banks focus predominantly on prime credit profiles.
Explore in-depth: GreenSky alternatives review.
For Repeat Customers and Revolving Credit
Synchrony anchors its HVAC and home comfort financing around the Synchrony Project Card. Unlike closed-end installment loans, the Project Card is a revolving consumer credit card offering promotional financing from 6 to 132 months. Cardholders can reuse the account for subsequent emergency repairs, duct cleanings, or seasonal service contracts. Synchrony also powers major brand-sponsored programs, having recently renewed its long-standing financing relationship with Mitsubishi Electric Trane HVAC US.
Pros
+ Reusable credit line drives customer retention for annual tune-ups and filter replacements.
+ Multiple promotion types, including equal-payment 0% APR plans that avoid deferred interest.
+ Direct co-op and rebate alignment with leading HVAC manufacturing brands.
Cons
− Deferred-interest promotional plans trigger retroactive interest if balances linger.
− Exact merchant discount rates and individual customer credit lines are kept private.
− Single-lender underwriting means declined customers require an outside secondary option.
Explore in-depth: Synchrony alternatives review.
Platform Profile
For Contractors Seeking Multiple Lender Options
Contractor Financing Solutions (CFS) is a financing marketplace, not a lender. Homeowners can start with a short application to explore potential installment offers from participating lenders. Financing may be available for projects up to $100,000, depending on the lender and borrower. A soft prequalification check does not guarantee approval, and a lender may conduct additional checks before funding.
Pros
+ Multi-lender network may provide additional options for customers declined by single prime lenders.
+ Soft credit pull pre-qualification uses a soft inquiry for initial prequalification.
+ Extended repayment terms that vary by lender keep monthly payments low on large dual-fuel heat pump quotes.
Cons
− Incurs an upfront contractor enrollment fee unlike zero-setup competitors.
− Baseline transaction fees start at 3.9%, though zero dealer fee plans exist.
− Operates via a custom digital application link rather than native ServiceTitan integration.
For Contractors Seeking Second-Look Financing
Foundation Finance operates a network of over 12,000 contractor dealers nationwide, with HVAC representing one of its core trades. Unlike bank lenders that turn away applicants under 660, Foundation Finance provides retail installment sales contracts spanning first-look stronger-credit applicants down to second-look credit profiles around 550 FICO. They provide financing up to $100,000, assess zero onboarding fees, and deliver repayment terms extending up to 240 months.
Pros
+ May help with declined deals by underwritten credit profiles between 550 and 640 FICO.
+ Zero recurring platform subscriptions or merchant onboarding fees.
+ Longer repayment terms may be available on qualifying projects; compare total interest costs.
Cons
− Funding may require customer confirmation after the work is completed.
− Dealer fee schedules on second-look credit tiers can be substantial.
− Not included among ServiceTitan’s native financing integrations.
For Contractors Seeking Bank-Issued Installment Loans
Regions Bank brought EnerBank USA into its core operations following its acquisition in October 2021. Now operating as Regions Home Improvement Financing, the program provides direct balance-sheet installment lending without monthly subscription fees or merchant processing charges. Payout speed is their primary operational strength: once the homeowner confirms the funding release by text or phone, Regions typically settles funds via ACH within 24 hours.
Pros
+ Direct-to-contractor funding can simplify collections when the required steps are complete.
+ Zero recurring monthly platform fees, with dealer charges disclosed in advance.
+ Established white-label programs for trade buying groups and dealer distributors.
Cons
− Some promotional structures may include deferred interest; review the plan disclosures.
− Underwriting reflects strict commercial bank criteria with no automated second look.
− Fee schedules and maximum loan amounts are not posted on public merchant pages.
Every trade contracting company balances different average ticket values and software setups. Use this practical framework to evaluate which financing structure matches your crew:
ServiceTitan Setup
Stay with Service Finance if:
Service Dispatch
Pick Wisetack if:
Multi-Lender Network
Consider a Marketplace if:
While Service Finance provides a deep menu of plans for prime homeowners, relying on one lender’s underwriting standards naturally leaves potential projects without a financing option. If a homeowner does not qualify for one program, the contractor can discuss other payment methods or help the customer explore a different financing provider.
Contractor Financing Solutions (CFS) gives eligible homeowners access to financing options through participating third-party lenders. Some programs pay the contractor directly after funding; others pay the homeowner. Compare those arrangements, dealer fees, and loan terms before presenting an option.
Whether you are setting up contractor financing for the first time or structuring a secondary network to capture declined leads, CFS helps tailor a program around your average ticket size and trade workflow.
Contractor Financing Solutions is a financial technology platform and loan marketplace, not a direct lender. Financing is issued exclusively by participating third-party financial institutions. Approval, interest rates, amounts, repayment terms, and funding arrangements depend on the participating lender and applicant qualifications.
We assessed each financing platform across six practical operational metrics: contractor fee transparency, borrowing ceilings and available term lengths, disbursement speed and milestone progress capabilities, approval accessibility for non-prime credit profiles, promotional plan liabilities, and direct integration with trade dispatch software. The comparison uses the provider and partner information described in the article. We have not independently verified every fee, eligibility threshold, integration, or funding timeline; contractors should confirm these details directly before choosing a program.
The top alternatives depend on your operational setup. For teams operating outside ServiceTitan, Wisetack provides embedded invoicing inside Jobber and Workiz. For ServiceTitan users seeking a second integrated lender with staged draws, GreenSky provides an established option. For second-look approvals down to 550 FICO, Foundation Finance specializes in non-prime contracts. For comprehensive multi-lender cascading across participating lenders, Contractor Financing Solutions may offer additional choices that single lenders turn away.
Service Finance Company is a wholly owned subsidiary of Truist Bank, which acquired the sales finance company from ECN Capital for roughly $2 billion in December 2021.
Service Finance offers a range of installment and promotional financing programs. The specific interest structure, repayment schedule, and prepayment conditions depend on the selected plan; review the borrower agreement for details.
Yes. Once the installation is finished and the customer signs the digital completion certificate, Service Finance deposits the project balance directly into the dealer operating account via ACH.
Yes. Service Finance is an approved FHA Title I lender, allowing it to originate property improvement loans insured by the federal government under HUD guidelines.
Contractors apply through the sign-up portal on svcfin.com. A commercial sales representative contacts the company to discuss business qualifications, reference checks, and tailored dealer fee schedules.
Integration and enrollment requirements may differ from those for a standalone Service Finance account. Check with ServiceTitan and Service Finance to determine whether your existing merchant account can be connected and which rates would apply.
Foundation Finance provides second-look retail contracts for credit profiles down to roughly 550 FICO. Additionally, Contractor Financing Solutions cascades applications across participating lenders to explore potential offers for near-prime and subprime borrowers subject to lender eligibility.
Explore financing programs from 30+ participating lenders, including options that pay contractors directly. See which programs fit your projects, customers, and business.
Company and product names belong to their respective owners. Mentioning a third-party provider does not imply affiliation or endorsement. This article is an editorial comparison published by Contractor Financing Solutions.
Contractor Financing Solutions is not a lender and does not make credit decisions. Financing is offered by independent participating lenders. Loan approval, available amounts, APRs, repayment terms, and funding timelines vary by lender, borrower qualifications, and applicable state requirements. Checking available offers uses a soft credit check that will not impact credit scores; a hard inquiry may occur only if a borrower chooses an offer and submits a full application. Non-recourse arrangements are subject to the applicable lender and contractor agreements and do not eliminate obligations arising from fraud, refunds, cancellations, or contractual disputes.
Estimate potential returns from offering customer payment plans.
Additional Monthly Revenue
Revenue: $90,000 → $120,000
Disclaimer: Results are estimates for illustrative scenario planning only and do not guarantee future revenue, approval rates, or closing percentages. Actual revenue will vary based on customer creditworthiness, project scope, lender terms, and merchant processing fees.
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